Success Story Mabanaft: 5 qualified candidates in just 4 weeks
Successful talent acquisition for Mabanaft: WorkerHero secures 5 top applicants for industrial engineering in record time
Challenge: The search for electricians for operating technology
The Mabanaft Group was faced with the challenge of recruiting qualified electricians for operational technology at its Oiltanking Deutschland tank terminal in Hamburg-Waltershof. The employees are responsible for the maintenance and repair of the electrical systems at the site and thus ensure the smooth operation of the electrical operating systems.
In a highly competitive market, it was crucial to find candidates who not only had the necessary specialist knowledge but also fitted in with the corporate culture.
Solution: Strategic recruitment with WorkerHero
Close cooperation with WorkerHero resulted in a recruitment strategy tailored to Mabanaft's needs. The core measures included:
- Application of the job advertisement on Workerhero:
The job advertisement was placed on the WorkerHero platform to reach the ideal target group and recruit the best talent in the field of electrical engineering.
- Applicant pool & community:
WorkerHero has made targeted use of its extensive member database (over 60,000 members) and exclusively connected communities (over 650,000 members) to efficiently target the right people.
- Employer branding & visibility:
In addition, special recruitment campaigns were conducted online to strengthen the employer image and create additional points of contact with potential applicants. This strategy aims to attract qualified people through a broad and focused approach and to maximize the visibility of the job advertisement.
- Personal pre-selection:
WorkerHero carried out a targeted selection of specially selected applicants. This customized pre-filtering made it possible to identify candidates whose qualifications and professional experience exactly matched the position to be filled.
- Efficient transmission of candidates:
The transmission of complete and appealing profiles ensured that Mabanaft was able to gain a comprehensive impression of the interested parties quickly and easily.
Result: 5 hand-picked candidates in just 4 weeks
The efforts paid off and impressive results were achieved in just 4 weeks:
- 54 applications
- 5 hand-picked candidates
About Mabanaft:
Mabanaft is a leading independent and integrated energy company. The Mabanaft Group offers its customers innovative energy solutions in the transportation, heating, industrial and agricultural segments. Oiltanking Deutschland GmbH is the tank storage division of the Mabanaft Group. Oiltanking Deutschland owns and operates 11 tank terminals with a total capacity of 2.375 million cubic meters. They are located throughout Germany, but particularly in the seaport of Hamburg and along the Rhine. At its tank terminals, Oiltanking Deutschland stores various products - from gasoline and middle distillates to biofuels - and handles them for its customers.